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An in-depth case study on how WordStream leveraged infographics to build links from highly authoritative sites while generating enormous traffic (and even some leads and sales!) via social media.
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from debram 1556 Days ago #
Votes: 2

Moved this to the front page, great content and infographic examples.  This from a girl who thinks they're (infographics) on their way out....  ;)



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from MattSiltala 1556 Days ago #
Votes: 0

Debra, you beat me to the punch here... I thought this was a great read and case study too.  Thanks for pushing it to the front!



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from KenLyons 1556 Days ago #
Votes: 0

Hey, Debra and Matt.

Thanks for the kind words and the front page bump!

As for infographics being dead, they're definitely waning in effectiveness, which Chris Angus from Warlock Media (who designed one of the graphics...kudos, Chris!) attested to in our case study. However, I think this study does demonstrate that you can still leverage infographics to go viral if you select the right topic, theme, designer and plug the living bejesus out of it. :)

Thanks again, guys,

Ken



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from DanaLookadoo 1555 Days ago #
Votes: 0

Well done and deserved! This post alone could be shown to clients to give them an understanding of scope and ROI. If you have the right audience, they can still go viral; albeit, it's a little tougherl. People prefer pictures over reading.



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