Sphinn - Official Information about buying and selling links that pass PageRank

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Official Information about buying and selling links that pass PageRank

Went Hot: December 2, 2007 - 1:02 pm
Posted By: EstebanPanzera 581 days ago
Topic Type: News Story (Jump to http://googlewebmastercentral.blogspot.com)
Category: Google Other

Matt Cutts writes an entry on Google Webmaster Central Blog about paid links and its chronology, also includes Q & A.

8 Comments

Who Desphunn This (0)

Comments

from MattCutts 581 days ago #

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Quick find, Esteban! I also walked through a real-world example on my personal blog to show why search engines would rather not be affected by links in paid posts:

http://www.mattcutts.com/blog/selling-links-that-pass-pagerank/

from JohnWeb 581 days ago #

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Excellent! Official confirmation of many unsubstantiated reports.

from Kalena 580 days ago #

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Disclosure is good. But I think the argument was flimsy and I've posted a comment at http://sphinn.com/story/16720 and on the GG Groups thread as to why

from MattCutts 580 days ago #

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As Kalena mentioned, most of the Sphinn discussion is over at http://sphinn.com/story/16720

from corey 580 days ago #

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matt, thanks for blowing this issue wide open again. the comments on these two sphinn topics and the official google blog are fantastic record of the numerous instances where this policy is not working. it tickles me that google is actually hosting some of them.

from graywolf 580 days ago # - show/hide this comment

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hmm looks like coordinated fighter pilot and wingman approach to me, having used it myself on more than one occasion

from MattCutts 579 days ago #

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graywolf, who would be the fighter and the wingman in your view of this thread? I know I'm flying solo, so I'm not sure who you're talking about..

from graywolf 578 days ago #

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I'm talking about using two seperate domains for slightly different messages under a single umbrella theme and concept.

For those watching at home it allows you to tailor content specifically to better match the audience. Example Conde Nast publishes "W", Vogue, Style, Allure magazines. They often have similar overlapping content but cater to slightly different audiences. Example 2 NBC and CNBC often cover identical stories but with a slightly different focus or emphasis. Only very very rarely will you see a radical divergance in editorial slant.