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Matt wrote: "Towards the tail end of PubCon, I noticed a spate of articles talking about subdomains and subdirectories in Google, and I wanted to talk more about this subject in case I was unclear."
Very informative post indeed!
12 Comments     

Comments

from tomcritchlow 254 days ago #
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So this big change everyone was worried about is already live it seems! No one noticed it seemed :-)

from TimDineen 253 days ago #
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"In the last few weeks we changed our algorithms to make that less likely to happen in the future."

I don't take that to mean that this is live yet... just that the crunching of data has started.

from g1smd 253 days ago #
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I'll spinn this one, as this one is factual.

from Harith 253 days ago #
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TimDineen,

I think the change has been live for the last few weeks. Matt wrote in the same current post:

"In the last few weeks we changed our algorithms to make that less likely to happen in the future....

....... In fact, this change has been live for a couple weeks or so now and no one noticed."

from Harith 253 days ago #
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g1smd

I see Matt mentioning IBM site as an example in his current post.

Do you recall this post of yours on WMW (Feb 2, 2006), where you mentioned IBM too in connection to subdomains. What a coincidenence :-)
http://www.webmasterworld.com/forum30/33019.htm#msg727558

"IBM or Dell can get away with creating sub-domains, a small business probably cannot. Google are about to tackle sub-domain spam, so don't go that route."


from g1smd 253 days ago #
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Yeah, OK, so I was 18 months ahead. When I wrote that, it was because of a comment that Matt Cutts or Adam Lasnik had made at some point a few weeks before.

So, as with paid links, the writing has been on the wall for a number of years. These things don't just get decided and then happen overnight.

from TimDineen 253 days ago #
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@Harith - I quoted the same you did...

The reason being the last part of the statement: "in the future"

Have you seen evidence that any sub-domains are ranking differently (or less often) yet?

from Harith 253 days ago #
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Tim,

Matt is keeping saying that it has been live for a couple of weeks or so now:

Here as I mentioned before:

"....... In fact, this change has been live for a couple weeks or so now and no one noticed."


And here in Matt's reply to IncredBILL today:

"IncrediBILL, as I said before this is actually a pretty subtle change. It had been live for a couple weeks without anyone noticing, for example. So in concrete terms, the impact (even for sites that use a lot of subdomains) is going to be quite small. What the change does let us do is return more diverse results when it’s appropriate to do so."
http://www.mattcutts.com/blog/subdomains-and-subdirectories/#comment-118519

from MattCutts 253 days ago #
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TimDineen, the change is live already.

from MattCutts 253 days ago #
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I updated the post (struck out "in the future") to make it more clear that this change is already live. Thanks for pointing that out. :) 

from TimDineen 253 days ago #
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Thanks Matt

from rishilakhani 252 days ago #
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hmm - it has definately affected some of my sites - I had multiple listiongs on long tail, and have lost about 20% of these...


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