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Avatar Went Hot: December 14, 2007 - 8:09 am
Posted By: gyutae 269 days ago
Topic Type: News Story (Jump to http://www.doshdosh.com)
Category: Other Online Marketing
Narrowcasting is both a subset and the opposite of broadcasting, which is the wide scale dissemination of content through electronic and traditional media channels, in order to reach a large audience.

Narrowcasting focuses on spreading messages to smaller niche audiences that are defined by their demographic profile, individual preferences and values.
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