Published: Dec 12, 2007 - 03:52 pm
Story Found By: bwelford 1625 Days ago
Category: Searching
7 Comments
7 Comments
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Comments
I think there is one distinct advantage to using www. When you use your domain name in print, a www-d name (like www.example.com) will stand out as a domain name, while people who just quickly scan the text may not recognize example.com as being one.Its like capitalization at the start of a sentence. It is not really necessary: the period tells you where one sentence ends and another starts. But it still helps in making sense of a chunk of text.(At the end of the day, one can still redirect www to non-www, so non-www might be preferable altogether.)
My opinion is still largely influenced by how other people out there might choose to link to your website. If the majority tend to use the www version, then thats what may well be appearing out there. Redirects are OK but I prefer not to rely on them.
There is no problem in printing just domain.com in advertising, and just typing domain.com into the browser, just as long as the site has a 301 redirect to the www version of the URL in place.I type "google.com" when I want to search, but the browser address bar doesnt actually show that URL at all when I visit their site. That behaviour is fine.
Always do whats best for the humans because thats the long-term goal of search engines.
I would think that every websites "end-goal" should be to arrive at a standing with as many customers as the standing that Google has achieved with me. I dont link to Google through a list of favorites, and obviously not through a search. Its one of very few "type-ins" that are just programmed in. google.com, google.com, google.comEvery time, thats how I get there.The only reasons I can fathom why they havent dropped the www, is that either they think it looks better, or theyre feeding their ego as an ambassador of the whole world wide web itself.Which they pretty much are. ;-)
If youre concerned about humans, then use a short URL redirect system. Because the only humans were talking about that need human-friendly URLs are the ones typing them in manually from a print publication. Because on the Internet, links are links are links...and it doesnt matter what they look like to a human.
Id love to drop using www myself, because to ME it would be more human friendly, but I approach it from a tech/branding/dev mindset like many here. Unfortunately, for the majority of people thats not your audience. Think of it this way: Have you ever tried to get a client or other standard internet user to type in a subdomain.domain.com type address? 9 times out of 10 they had issues that ended up being them still trying to throw www in front of the subdomain. To many people www is not an optional parameter that will get redirected in most cases, but a required thing to type in that will break things if they dont. At least, thats whats in their head.If you cover your bases with redirects you should have little problems, but be aware, people EXPECT the www.