- 18
- Sphinn It!
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Usability
3 Comments
3 Comments
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Comments
Wow, thanks for Sphinning this one. :)
Another tip for the new year - update the dates in your footer where necessary. Most of my footers now update automatically (e.g. in PHP: echo date("Y"); ), but there's still the odd occasion they need doing manually.
There is no need to update copyright dates, copyright begins once published.
Definitely run a link checker over your site, and fix up as much as possible. I previously used online checkers, but once I found Xenu LinkSleuth I never looked back.
One more thing to do. Use Google and do these two searches:
site:www.domain.com
site:domain.com -inurl:www
Make sure that you haven't got www and non-www competing with each other, and make sure that all of your titles and snippets are unique. Select 100 items per page to make the job much easier (add &num=100 to the search URL).