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In terms of what this means as you’re optimizing your pages, it’s clear that it’s worthwhile to create a unique and compelling Meta description for each page of your site, as that will provide you with the most control over what your potential audience sees in the SERPs.
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Comments

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from nsmseo 1623 Days ago #
Votes: 2

An excellent insightful post by Jill. i have stated many times that descriptions can help or hinder users clicking through to your site just as much as the title tag when viewed in the serps.

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from EmmaJones 1623 Days ago #
Votes: 0

A lesson learnt that Google pulls descriptions from DMOZ too. Well I didn’t know that before pardon me. Anyway thanks for sharing the informative post. :)

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from sc0rch 1623 Days ago #
Votes: 0

Nice article, a friend of mine and myself where having an argument yesterday about this very issue. So thanx for clearing it up. P.s I was rite

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from SpostareDuro 1623 Days ago #
Votes: 0

I am still in the starter stages with my site and I add continuous content almost daily. Instead of having to go back and revise a whole bunch of META’s and copy to appeal to the SE"s for snippets, I will only need to revise a handful now. Thanks for posting this. *>)

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from handsomerob 1622 Days ago #
Votes: 0

I stopped google from using my DMOZ description (and yahoo from using my Yahoo Directory description) a long time ago because making DMOZ updates takes too damn long.

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from BartGibby 1617 Days ago #
Votes: 0

I was suprised no one has posted the actual code. then I tried my self and spinn makes it ahrd to do this. But here it goes. META NAME="ROBOTS" CONTENT="NOODP" or META NAME="msnbot" CONTENT="NOODP" Of course you would use the start tag character before META and end tag character after NOODP". Thios text editor won’t let me use the actual character. :)

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