Story Found By: dannysullivan 1761 Days ago
Category: SEO
13 Comments
13 Comments
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Ive got my own write-up now posted here: http://searchengineland.com/070731-215828.php Covers how Matt is saying there will probably be some alternative way to still find supplementals.
Why why why didnt they leave site:example.com *** -sljktf intact? Now if they only want a sites webmaster to see their sites supplementals, then thats different, and should go into google webmaster tools.
Everyone is just going to have to worry about boring things like traffic and conversions now.
This sucks, I am making some major internal structure changes to a massive website and the only way to measure its success effectively is with a supplemental %. All month I was looking forward to seeing the results and now just when its nearly ready...
Postscripted my story with the workaround Google is recommending (export URLs from Webmaster Central, export links, see which pages dont have links -- theres your supplementals). @JohnWeb :)
Great for Google, one less thing for people trying to reverse engineer.. However makes our life crappy which will make their search results crappier because now we cant see what pages suck by not seeing the supplemental tag therefore now we dont know what pages to fix. And since its one less thing to help us with our own "Quality Control" its much more crap their index will get. (i think that rhymes in some way.) Now if they put a tool in webmaster central for the Supps, that would be fantastic.
Yay take something that was easy and useful, obligate people to join the borg to get it, and make twice as complex to do. I can hardly contain my excitement over this improvement. ;-)
In the beginning they were mainly the result of www and non-www and/or multiple-domain-name-for-same-site, and/or multiple variable-parameter-order in URLs, types of Duplicate Content issues, but other factors were also built in in more recent times. In 2006, they were a great way to show using a site: search that a site had some sort of Duplicate Content and/or IA/navigation problem within the site. It was easy to diagnose some of those things very quickly.
I agree with you Jill - this change is a welcome one for me. I have had too many clients calling/emailing me obsessively about their sup results and me explaining that it doesnt matter because those pages are pretty much useless. Now instead of them stressing out about the label they can spend the time adding content to those pages to make them useful. :)
Often those pages were rendered useless by poor site structure, and more often by a complete failure to get to grips with URL canonicalisation. Now those sites will still have those problems, but there will be no easy way to convey to the owners of those sites that there is a problem to be fixed. There are still ways to show some of the problems, but not anything that easy.
^^g1smd brings up a good point that now it wont be easy to show people what is a problem with their site. Its bad enough there is too many intangible things associated with our business.
I for one liked to know what pages google thought were unimportant or not. It allowed me to evaluate if that was something I was ok with or wanted to "fix" (did I have scratch on the car door or a big dent). Especially with client sites where an unknown number of hands may have been "fixing" things before hand.
"Supplemental results pages are generally the obviously worthless pages of your site." Well, Jill, the problem for some webmasters is that Google thought their entire site was worthless just because their site lacked visibility and backlinks. Its easy to brush off supplemental issues if your client owns a TBPR 5+ site where the majority of its pages are in the main index, but if youre working with a client with a brand new website then supplemental results is a problem that needs to be addressed. Just because a page lacks PageRank doesnt necessarily mean its worthless. "As long as the real pages of your site that matter are indexed properly -- and they should be if you have any webmastering skills whatsoever" It has nada to do with webmastering skills. It has to do with PageRank. Thats a popularity contest, not skill. You can be a great webmaster but without backlinks, guess what, most of your site will be supplemental no matter how you structure your site.