Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

Sphinn Home » Social Media
The Goliath Effect
Social Media News Source: http://danzarrella.com
Story Found By: danzarrella 1515 Days ago
Category: Social Media
On many sites (Digg, Reddit, Youtube) and in many social media savvy communities (Apple fans, Ron Paul supporters) the key motivating factor is often an us versus them approach, with the users as a David versus a megalithic Goliath.
 Comments1 Comments  

Comments

Avatar
from katfrench 1515 Days ago #
Votes: 0

Hmmm... interesting that you didn’t cite Seth Godin’s "Small is the New Big" considering the subject matter, but still good content. 

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.


SMX Web Site » | SMX Difference » | SMX News »

Join us at an upcoming SMX event:

Latest News From Marketing Land
Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:


Latest News From Search Engine Land