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From the patent application:

"Search engines are increasingly implementing features that restrict the results for queries to be from blog pages."

Do you think that search engines purposefully push down search results from blogs?
5 Comments     

Comments

from sza 257 days ago #
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The key is: restrict.

Blogs are a bit too well optimized for rankings (see recent post on WordPress from SlighlyShadySEO), so they rank a bit too well compared to other sources of information.

Probably the authors of that patent only intend to preserve diversity in the SERP.

from northrock 257 days ago #
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i guess it's time to go back writing static pages again. ;)

from TimDineen 257 days ago #
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I can only hope that blogs get a kick backwards. It's clearly the other way around now.

Blogs get a disproportionate boost (relative to their actual usefulness) because they tend to be well-optimized and are more likely to gain links than a typical (albeit just as useful) website developed by a small business or unique content provider who has a web design shop build a site for their content.

Sorry to all the bloggers here. But its true. From someone who formerly built sites for small businesses and entrepreneurs, its my opinion that your AdSense-laden yet well-architected WordPress blogs are getting too easy of a ride compared to good ol' fashioned "regular" websites built for actual consumers.

from SlightlyShadySEO 257 days ago #
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1) A lot of legit sites use the wordpress platform, even if they aren't functioning as blogs
2)This is just footprinting. There's NO WAY they can patent that. It's commonly known, simple, and not anything near a trade secret or innovation.

from bdude 257 days ago #
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I don't think so, look at Google and their implementation of blog results in normal results. Because blogs are so dynamic and oft-updated, they can often be the best source of results for new events.


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