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An article on how to effectively optimize your AdWords landing page quality score using free tools from Google and W3C.
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Comments

from amyk 703 days ago #
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Thanks for sharing the insight on how to use these tools to better decipher Google's intentions. For the most part, we've fared well with the Quality Score. But we definitely have some instances where the terms and ad groups are very tight, the ad descriptions directly reflect the terms, and the landing page is highly relevant as well - but the Quality Scores don't reflect this. Very frustrating...

from krisfla 703 days ago #
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Good stuff, it is frustrating lot of times, thats why every bit of piece or feedback can help . Thanks for posting .

from DaveDavis 702 days ago #
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I know the feeling Amy. Sometimes, you need to give your rep a gentle phone call to "take a look" (read: get a manual review).

from DaveDavis 639 days ago #
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Thanks Manish !


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