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Internet marketing experts say Teleflora, FTD, and ProFlowers are trying to elevate their Web sites in search results with a strategy that violates Google’s guidelines. The flower companies deny it. But all four have links on Web sites that are riddled with paid links, many of which include phrases like “mothers day flowers,” “mothers day arrangements” and “cheap mothers day flowers.”
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Avatar Moderator
from Jill 2753 Days ago #
Votes: 0

If you look at the top sites for pretty much any competitive search query you'll see they're all doing this.

It is what Google has created.

Avatar Moderator
from JulieJoyce 2751 Days ago #
Votes: 0

I agree with Jill. I'm not sure why it's such big news to be honest.

from Nagle 2751 Days ago #
Votes: 0

For a long time, Google had major advertisers intimidiated into thinking they couldn't get away with black-hat SEO techniques. When Goldman Sachs took Demand Media, whose entire business is based on spamming Google, public in a billion-dollar IPO, spamming Google became mainstream Now it's recognized that Google can only detect the most blatant link farms. Google's real protection against spam has been intimidation, That's no longer working. The mainstream press now gets this.

Jill's "Dear Google...Stop Making Me Look Like a Fool!" article from last September says this best. Since she wrote that, the problem has become worse, not better.

Avatar Moderator
from Jill 2751 Days ago #
Votes: 0

@Nagle, I'm not sure that it's gotten worse. But overall it hasn't gotten much better either. You might be interested in the follow up article I just did last week:

Does Google Spam Still Work Post-Panda

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