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For a lot of kids, social media is just for fun - a way to chat with friends, share links or funny pictures on Facebook and so forth. Then there are teenagers that have already used social media and SEO to create and sell start-up websites/businesses for LARGE sums of money. In our "Discussion of the Week," we want to know how much effort do you (parents) put in to teaching your kids about online marketing? Do you get into the intricacies of SEO or just talk in general terms about online visibility? Or not at all? Do your kids have a blog yet? And if you're not a parent yet, feel free to answer hypothetically about how you will handle this in the future. The floor is open!
Comments11 Comments  

Comments

Avatar Administrator
from Michelle 1251 Days ago #
Votes: 4

With regard to social media, I teach my children first and foremost about privacy. Then about how search engines work, and that data is forever and presumed insecure. I've discussed Facebook and Twitter with my teen lad (he doesn't care/is not interested in participating in either) - with respect to privacy & security issues and how you must assume that everything you put out there is completely public - regardless of the privacy policy du jour for these various platforms (Google included).


I've raised them to be branding/marketing/advertising aware since they were toddlers - and that applies to all media equally (online and offline). I don't think different tactics are needed with respect to SEO/Social Media - just raising them to be aware of the onslaught of marketing and the effects of being clobbered by brands everywhere you look (including the SERPs) is primary.





Avatar Moderator
from Realicity 1251 Days ago #
Votes: 1

My children are currently 5 and 3 and at this age they have not taken much notice in the web.  But when they do, teaching them about privacy and the effects of putting too much online will be paramount.  Thankfully by then there will be plenty of real life examples to show them.



Avatar Moderator
from Jill 1251 Days ago #
Votes: 1

My kids are nearly grown right now (youngest is 18), but they've grown up always knowing and somewhat understanding what I do. My oldest has always had a great sense of internet marketing and social media marketing specifically. She did some copywriting and keyword research work for me when she was in college, and now makes her living as a social media marketing consultant in the political world.



Avatar Administrator
from MattMcGee 1251 Days ago #
Votes: 1

Jill - did you encourage that as they grew up, or was it natural for them to take an interest in it?

I'm trying to encourage mine -- well, my son mostly since he's a little older. But the interest doesn't seem to be there. Kinda torn about the issue of "you need to understand this stuff" versus not wanting to force things on him that he's not interested in. (Like those sports dads trying to live vicariously thru their sons.) :-)



Avatar Moderator
from Jill 1251 Days ago #
Votes: 1

It was never really a conscious thing. They likely just heard conversations, phone calls, etc. I did always give them the opportunity to build their own web pages one way or another as well. My oldest is really the one most interested in it all.

My middle daughter is a huge Youtube fan and I've actually consulted with her informally a few times when I had a question about the best way to market a video on Youtube. But she didn't get that from me, she just follows many of the "famous" vloggers out there and sees how they've grown their subscriber base over the years.



Avatar Moderator
from toddmintz 1251 Days ago #
Votes: 1

Kids are 11 and 5.  Right now, it's a struggle to get my daughter to remember how to connect the computer to the Wifi without asisstance.  The SEO / Social Media stuff is gonna wait a while...



Avatar Moderator
from JulieJoyce 1251 Days ago #
Votes: 2

So far my children (6 and 8) are very computer-literate without doing too much social media, but Mason (8) has asked for a blog and I am setting one up for him so he can alert his friends to all the frenzied Pokemon thoughts that he has. Both of them do use youtube but neither has a Twitter or Facebook account and I'd like to keep it that way as long as I can mainly because I'm addicted and need the computer for myself.



Avatar Moderator
from hugoguzman 1251 Days ago #
Votes: 3

My kid is close to hitting the year-and-a-half mark, so of course I've already got him knee deep in link building and social media engagement strategy.

Just kidding, sort of...



Avatar
from goadventure 1250 Days ago #
Votes: 1

Not a father yet, soon to be uncle though.

Teaching your kids about social media may be a great thing.

Social media is great for networking ,maintaining, and starting new relationships.

Besides ensuring the saftey factor, Social media has great potiential for marketing, traffic generation, finding people interested in your niche..so on and so forth.

I think the real issue is we need to teach our children to survive in the internet wilds, both for business and social motivations. I don't think I would be building web businesses if my father wasn't a systems analyist first lol

Cheers to you all!



Avatar
from debram 1250 Days ago #
Votes: 2

Mine are 14 and 12, the oldest has a Facebook page but not the youngest.  Neither seems to be too into social media sites or wanting to know more about SEO but they live and breathe for their iPhones.  The other day my youngest asked the guy in the Apple store if they made a water proof case, she "needed" one for the shower.  As I rolled my eyes he replied, with a total straight face, he didn't think so and finds propping the phone on top of the toilet at a slight angle does the trick for him.  ;)-

While neither of my kids are interested in SEO or making their own blogs, they are aware of my SEO friends and their kids.  Over the years I've brought them to shows, had people visit and live chat with many to the point we're as friendly with them as we are our neighborhood friends.  When they see me on Skype or Gtalk with one they'll ask how their children are or about them in general.  To this day they call Jill "the other Jill" since our neighbor has the same name and it's how we keep them apart.  :)



Avatar
from St0n3y 1250 Days ago #
Votes: 0

My oldest is 13, youngest are 7 and 5. The 13 year old is on facebook but barely uses it. I have not pushed what I do on them in any way, and probably never will. If they don't have an interest or a knack for it then there is no reason to try to try and create interest that just isn't there.

My youngest kids seem more interested in who my boss is than anything related to what I do.



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