Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

Sphinn Home » SEO
Google Reads Flash Text, So Optimize It!
SEO News Source: http://www.news.com
Published: Jan 10, 2008 - 02:55 pm
Story Found By: jeffquipp 1597 Days ago
Category: SEO
CNET reports that Google can in fact read Flash text, assesses how Google accomplishes this, and recommends we SEOs begin optimizing for it.
 Comments8 Comments  

Comments

Avatar
from ruchirkc 1595 Days ago #
Votes: 0

I don’t think you need to start optimizing right now as the technology is pretty new...

Avatar
from neyne 1595 Days ago #
Votes: 0

one thing i don’t get is if there is an embedded flash object in the page, and Google cand read the content of the flash file, does the text in the flash add relevancy to the page or just to itself ? since flash files are presented as independent results, my bet is that optimization of flash content will promote the .swf file, not the page it is placed on...

Avatar
from scottpolk 1595 Days ago #
Votes: 0

... again just another thing that can be gamed within the engines - I wouldn’t expect much weight to be given to .swf files over HTML pages

Avatar
from mikemurray 1595 Days ago #
Votes: 0

I appreciate scottpolk’s view...can’t get too excited yet, but I appreciate the advances that are being made. Worth watching.

Avatar
from IncrediBILL 1595 Days ago #
Votes: 1

Google has read Flash for a couple of years now.Where the hell have you people been?

Avatar
from IncrediBILL 1595 Days ago #
Votes: 0

PS. My wife used to work for Macromedia, the makers of flash, then she went a search company and they were one of the first to read flash, and they were aware of when Google could read flash.This is so old news.

Avatar
from seoman 1595 Days ago #
Votes: 0

Unless you have an authoritative page I doubt Google will bother taking the effort to mess with flash.

Avatar
from Catfish 1594 Days ago #
Votes: 0

Google can’t read all Flash and can’t read all links contained within Flash.  Here is another solution.

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.


SMX Web Site » | SMX Difference » | SMX News »

Join us at an upcoming SMX event:

Latest News From Marketing Land
Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:


Latest News From Search Engine Land