Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

Sphinn sends traffic, that is known.. Do you prefer the volume of that traffic or do you prefer the quality of that traffic?
Comments15 Comments  

Comments

Avatar Moderator
from Sebastian 1756 Days ago #
Votes: 0

Quality, definitively the quality.

Avatar
from Skitzzo 1756 Days ago #
Votes: 1

I agree with Sebastian, definitely the quality. However, so far I’m not sure sphinn’s traffic is anything other than targeted. That by definition makes it more valuable but I’ve not seen many links resulting from hitting the front page of sphinn. That might change as it grows and it also might be a less obvious line (people are exposed to the site and link to something later on). It’s an interesting discussion, that’s for sure.

Avatar Moderator
from Sebastian 1756 Days ago #
Votes: 0

That’s because most folks click the story, read the description and comments, before they view the source. The format sucks (copied from a MBL report) but the figures proof it (#, URL, hits, title): 1: http://sphinn.com/story/1622 462 Google launched a free ranking checker 2: http://sphinn.com/story/1976 93 SEOs home alone - Google’s nightmare 3: http://sphinn.com/story/1796 68 The Unavailable_After tag is totally and utterly useless 4: http://sphinn.com/story/1447 58 Blogger to rule search engine visibility? 5: http://sphinn.com 56 6: http://sphinn.com/upcoming 26 7: http://sphinn.com/story/245 17 Why eBay and Wikipedia rule Google’s SERPs 8: http://sphinn.com/story/248 10 Adding Sphinn-it! widgets to Blogger templates 9: http://sphinn.com/story/1767 8 Analyzing search engine rankings by human traffic 10: http://sphinn.com/story/597 6 Getting the link love out of Google’s 404 stats

Avatar Administrator
from dannysullivan 1756 Days ago #
Votes: 0

Sebastian, can you explain the stats I bit more? Don’t get what you’re showing.

Avatar
from Gids 1756 Days ago #
Votes: 0

Quality. Every time.

Avatar
from TannerC 1756 Days ago #
Votes: 1

I’m planning on writing a unique article over at my blog about the effects of Sphinn traffic and how the quality (as well as quantity) of those links have affected my blogging approach. Should be interesting.

Avatar Moderator
from Sebastian 1756 Days ago #
Votes: 0

I’ll try. It looks like many sphinners surf the site like me. From an index page like "What’s New" or "Hot Topics" I click the link to the /story/nnnn page, because I want to read the full description and perhaps comments. Then I decide whether I click through to the resource or not. This way I read a few articles I would not have clicked from the upcoming page, and don’t read (or sphinn for a later read) some submissions which look promising and/or have gathered a few sphinns already. The stats above are just the sphinn URLs ordered by traffic they sent to my blog from day one on. The first 4 posts went hot, but even while on the home page I got the most clicks from the story pages, and only 56 visitors clicked the jump-to link to go directly to one of those four posts. The same goes for the 26 direct clicks from the upcoming page, though these visitors landed partly on posts which didn’t go hot. The figures are somewhat incomplete, because it seems that a fair amout of Sphinners surf without referrer. My interpretation is that --probably because sphinners are more critical than diggers-- Sphinn sends way more visitors via the story links than from the home page and the upcoming page. I think the story pages act as a valuable and widely accepted filter, provided my theory isn’t fucked up. Other reasons may be that the jump-to link is tiny, the title is linked to the story page, and often the descriptions are truncated. BTW from the full report you can identify a few canonicalization issues, I’ve emailed it to Michelle.

Avatar
from AmyGreer 1756 Days ago #
Votes: 1

Sebastian - I think your theory about the story pages acting as a valuable filter is spot on. As a user, I can maximize my time by clicking on the story links and checking out the description and comments to help me decide if the article is one I want to spend more time on. If so, then I’ll actually click on the jump-to link.

Avatar
from RobD 1755 Days ago #
Votes: 0

The odd thing I’ve seen in my analytics is I get a bunch of visits from Sphinn... that are all from me. I’m not a narcissistic clicker, and I’ve haven’t posted anything on here so in theory I should have no traffic from Sphinn. Anybody know why I would have all this mystery referral traffic?

Avatar Moderator
from Sebastian 1755 Days ago #
Votes: 0

When I surf Sphinn with a faked referrer I don’t see that in my stats. Probably you’re using a user agent or "accelerator" sending a "bogus" referrer when prefetching linked pages.

Avatar
from Tuf 1755 Days ago #
Votes: 0

>RobD From your profil ? Sure it’s not GoogleBot and his friends ?

Avatar Moderator
from Sebastian 1755 Days ago #
Votes: 0

Ms. Googlebot and her friends don’t leave an HTTP_REFERER.

Avatar
from Tuf 1755 Days ago #
Votes: 0

Yeah, i know. ’Write it too fast, my mistake How do you know it’s Ms Googlebot and not Mr ? :p

Avatar Moderator
from Sebastian 1755 Days ago #
Votes: 0

Because she likes milk and cookies I lay out for her. A guy would demand whiskey and beer.

Avatar
from RobD 1755 Days ago #
Votes: 0

Tuf- My profile was the only thing I could think of, it has links to my web site and my blog. But I find it kinda weird that I would end up with phantom visits that Google Analytics sees as coming from myself... btw as far as I know, I’m not using any kind of user agent or "accelerator" unless there’s one built into Firefox that I don’t know about. But irregardless, all I was trying to say is before you get too excited about all your traffic from Sphinn make sure it’s not all you!

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event:

Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include: