Sphinn - Search Engine Reps Need to Provide More Value To Agencies

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Search Engine Reps Need to Provide More Value To Agencies

Went Hot: January 16, 2008 - 8:41 am
Posted By: greggorio 538 days ago
Topic Type: News Story (Jump to http://www.semoe.com)
Category: Paid Search

It's one of those "it's about time someone spoke up about this" type of blog post. Matt Leveque (Mattel) discusses how his experiences with the Search Engine Reps have been "a little less desired of late" and they need to improve their customer service process and make better decisions so they can help agencies create one piece flow of information back to the client.

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from DaveDavis 538 days ago #

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My God this post needs to go hot. An absolutely fantastic article that couldn't be more true. We went through 7 different SE reps in 2007 and we are still not happy with what we are getting. Hopefully some of the SE agency managers will read this.

from Halfdeck 538 days ago #

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Sounds like this guy knows what he's talking about.

from Mel66 536 days ago #

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Excellent article - I couldn't agree more.

from TimDineen 536 days ago #

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ditto ditto ditto!

from JstaTad 535 days ago #

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I think my biggest issue with them all is that they all seem to keep coming up with more ways to spend more money and not coming up with anything to actually improve conversions or sales.