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I believe this may be one of the first times we have official confirmation in writing from a Google representative that EDU links are not anymore valuable then other types of links.
6 Comments     

Comments

from MarketingGuy 176 days ago #
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Matt Cutts blogged about this back in Aug 2006 where he said that Google doesn't treat different TLDs (or specific sites) any differently - it's all down to the PR (and presumably other non site specific factors):

- http://www.mattcutts.com/blog/another-two-videos/
- (where he discusses it - near the end of the video) http://video.google.com/videoplay?docid=-1756437348670651505

Off topic, but is the SEO Roundtable page really Sphinn worthy?  It's two lines of text and a link to the Google Groups thread which itself only has two posts... (http://groups.google.com/group/Google_Webmaster_Help-Indexing/browse_thread/thread/8356d3581ce67211/). 


from SiteMost 176 days ago #
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Thanks for the links and feedback MarketingGuy.

In regards to your comments about the article being Sphinn worthy or not... I tend to submit things that:

1. I find interesting
2. I think others will find interesting
3. that will start a good discussion on the topic

If you don't think the article is worth a Sphinn, then don't Sphinn it... that's your right as a contributing member of Sphinn. 

It honest doesn't bother me - there are plenty of other articles that don't make the grade and Sphinn is a better place because of it. 

from MarketingGuy 176 days ago #
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I'm not saying it wasn't interesting - clearly if people don't know about this then it's worthy of being here.  All I'm saying is that perhaps linking to one short article (in this case) holds no value as the source of the story is the Google Groups thread. 

I should probably have started a new discussion on the topic so apologies for hijacking this one. :) 

from SiteMost 176 days ago #
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That's a fair point MarketingGuy (an no probs about the hijack either) :)

from jimbeetle 176 days ago #
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Sphunn because I got a really good chuckle when JohnMu busted the guy for ripping off a post from blueseo.

from iBrian 175 days ago #
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I'd hate to sound cynical, but the issue of .edu value comes not from what is being said, but what is not being said.

Because issues such as trust and authority are such conerns in SEO for Google these days, few .edu domains could be considered as having poor scores in either area.

Also, note how Google has previously and repeatedly mentioned in patents such as LocalRank and Hilltop about identifying authorities. .edu would be a simple way of identifying such authorities.

If all Google are saying is that .edu domains are not specifically selected for a ranking boost
compared to other TLDs, this does not diminish how .edu links are going to be regarded.

Of course, that doesn't mean to say that pushing spam onto university sites should be condoned - personally I think it's pretty sh!tty and soulless, and right up there with selling you granny - but if you have an opportunity to collaborate with good content on a university site, I'd class that under "golden opportunity".

2c.


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