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Avatar Went Hot: January 30, 2008 - 8:03 am
Posted By: pratt 158 days ago
Topic Type: News Story (Jump to http://www.gonzo-seo.com)
Category: Search Marketing
Are you making the mistake of giving away too much free advice? Find out why you should be collecting, even if the problem is easy.
6 Comments     

Comments

from BrianChappell 158 days ago #
Votes: 2 | Vote:
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Karma. Sometimes it hurts you in the end, but a majority of the time, giving away advice pays dividends down the road.

As long as you are not making a living from solo consultant work of course :P

from pratt 158 days ago #
Votes: 0 | Vote:
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Sorry guys, the link isn't working. Here is the correct link to the post: http://www.gonzo-seo.com/don%e2%80%99t-forget-to-charge/

from hugoguzman 157 days ago #
Votes: 1 | Vote:
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Great analogy! A lot of people will undervalue your experience and expertise, just make you're not one of those people.

from iDriveEuro 157 days ago #
Votes: 1 | Vote:
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Interesting thoughts. Personally, I think it is better to put yourself in a position with a client from the outset where you are being compensated enough that you don't worry about sharing any and all information that will help that client suceed. It's definitely frustrtating to find yourself in a position where you begin to feel as though you are giving too much time/knowledge without enough compensation (and even harder to go to then go to the client and ask for more).

from pratt 157 days ago #
Votes: 0 | Vote:
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That's an interesting thought. My angle was geared more towards the calls and emails you get from peole aren't clients.

Going along with what you said, though, I think it is very important to do everything you can to help your client succeed. However, I think there is a point where you can draw a line with this. If you are offering them SEO services but they start hounding you for a completely different service, than you have the right to get compensated for it.

If I hire a handy man to fix my broken dishwasher, and then start asking him to look at my refridgerator, stove, and oven, then he shouldn't feel obligated to fix them for me for free. And in a sense, that is what I see too many Internet marketing companies doing.

from goodtogether 156 days ago #
Votes: 0 | Vote:
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I learned this lesson a long time ago and now try to give away as little as possible.

It's a fine balance between saying/showing enough to prove you've got the knowledge to do a good paid job, and just giving all that information away for free.

The only way to prove how much someone values your input is to charge them for it.


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