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Ruud Hein applies David Ogilvy's wisdom to SEO... great read!
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from LocalHound 522 days ago #
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Next trip to Barnes & Noble, I'm going to pick up one of his books.  This is right on!

from Ruud 522 days ago #
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There're 3 David's I like. David, David Allen and David Ogilvy :)

Oglivy on Advertising is Bible material.

from jeffquipp 522 days ago #
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Absolutely genius Ruud ... Ogilvy concepts applied to SEO!

from DaveDavis 521 days ago #
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Without a doubt, my favorite SEO post this year. Possibly ever. This is absolutely brilliant!

from Ruud 521 days ago #
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Not taking any credit here: David Ogilvy himself was a genius.

One of the reasons he remains so relevant even today (how he would have loved working on the Web!) is that he talks about strategy: execution, implementation is left to you.

from DaveDavis 516 days ago #
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I couldn't agree more Ruud. I am reading confessions for the second time now and most, if not all can be applied to the web.


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