News Source: http://www.gonzo-seo.com
Published: Feb 05, 2008 - 06:12 am
Story Found By: EstebanPanzera 1468 Days ago
Category: SEO
7 Comments
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News Source: http://www.gonzo-seo.com
Published: Feb 05, 2008 - 06:12 am
Story Found By: EstebanPanzera 1468 Days ago
Category: SEO
7 Comments
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Comments
Excellent reminder... the only thing I would add to it is the importance of revisiting that data and updating it to get a historical sense of your progress versus specific competitors. Good stuff!!!
Gonzo I am glad that you were more in depth with your info and thank you for the reference. I’ve added your post link as a follow-up reading suggestion.
@danieldessinger - That is an excellent point. I should have mentioned how important it is to stay on top of what they are doing. You can’t just forget about them, you need to stay prepared.@SpostareDuro Thanks for the inspiration to write the post!
Easy 10 minute competitive analysis you can run:1. Run a competitor through seodigger.com. Download the list in a CSV. 2. Run your competitor through a backlink mining tool, which will effectively pull up a good chunk of a competitor’s backlinks, anchor text associated with each link.Now, take a competitor’s highest ranking money term (e.g. "las vegas real estate"). Run a search through the mined data looking only at links with those words in the anchor text.Because the site is ranking high for that term, there’s a good chance at least some of those backlinks are working. Look through those links to see which ones are worth going after.
Thanks halfdeck!
@halfdeck.That’s exactly what I am doing. I love SEO Digger for that. If only they were harvesting more keywords, but its still better than paying for Hitwise or Adgooroo etc.For backlink mining and anchor text analysis I use my tool - http://www.linkdiagnosis.com . Check it out if you haven’t used it yet.
Gotta Love the simplicity or unifying the tools. Half Deck, gave away a gem on that one...