Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

People will subscribe to your blog if they think that it will enhance their lives in some way in the foreseeable future.

Creating a sense of anticipation among your readers increases the chances that they’ll subscribe to it.
Comments4 Comments  

Comments

Avatar
from crazycat 1568 Days ago #
Votes: -1

Great tips. Thanks. The most important thing is to have good content where readers would say, ’I would want to check out what the next articles are.’ So they will subscribe.

Avatar
from JamesDuthie 1568 Days ago #
Votes: 0

Hmmm... anticipation is indeed an important ingredient in increasing blog subscribers. But I wouldn’t say it’s the secret. I’m agreeing with crazycat in saying that meaningful & unique content is the most important factor. After all, no one is going to subscribe to a blog in anticipation of more crap content.

Avatar
from pringlebrett 1568 Days ago #
Votes: 0

Let’s not forget creating a "door" to possible discussion/interaction/feedback with the content as well

Avatar
from vangogh 1568 Days ago #
Votes: 0

Secret may not be the best word here, but I agree completely with the idea. You can come across a great post, but if you don’t think there will be more great posts coming after why would you subscribe. You subscribe to a blog not for what it’s delivered in the past, but what you think it will deliver in the future.Your decision on what a blog will publish in the future is naturally going to be based on what it’s already done, but you’re subscribing because you think it will add something to your life in the future.

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event:

Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include: