Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

Much has been written about trying to gather more subscribers. A lot less time has been dedicated to examining why we should be pursuing this goal. It’s assumed that subscribers are worth their weight in gold, but are they really?
Comments3 Comments  

Comments

Avatar
from Gab 2364 Days ago #
Votes: 0

They are. Case in point: you sphunn this. Besides that, someone else wrote the same question a few days back and it was here on Sphinn, yet didn’t go hot. Kind of crummy, fellow Sphinners :P

Avatar
from SlightlyShadySEO 2363 Days ago #
Votes: 0

I don’t believe them to be overrated at all. But then again, I don’t concentrate on monetizing them.I use them as a gauge to figure out if my readers like what I’m putting out there. If I see a lot of referrers from RSS readers, I know that my reader base likes the topic I’m putting out. If I don’t see a lot, I know that perhaps I need to change subject matter around a bit to appeal to them more. It’s value in that way is incredibil, and irreplacable.

Avatar
from JamesDuthie 2362 Days ago #
Votes: 0

Absolutely.Subscribers = return visitors = advocates = referrals.So yes... they are very important.

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event: