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Avatar Went Hot: February 13, 2008 - 1:45 am
Posted By: kevgibbo 147 days ago
Topic Type: News Story (Jump to http://searchengineland.com)
Category: Link Building
"In other words, among the daily deluge of millions of news items, stories, announcements, press releases etc., that scream at all of us, there are a couple, and just a couple, that indicate or lead to a real linking opportunity or a strategy idea."
17 Comments     

Comments

from Jegg 147 days ago #
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I think thats an excellent idea, I would absolutely subscribe to that type of service

from voasi 147 days ago #
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I think its a great idea as well. Are you thinking of a paid service or something you'll be adding within your column at SEL?  You discussed last week or a couple of weeks ago that you have fallen victim to spreading yourself too thinly (don't we all in this industry) so wanted to make sure if this is a paid service, that the value will stay coherent over time.  Something to think about.

from bnownlater 147 days ago #
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I like to touch on the point in the article. While reviews are a part of the local search algo, I have found that having links on "local" sites are a bigger part. If you can get associated into a network of local websites you have a better chance at moving up in the one box results. We had one client at the #8 spot that had more reviews than the top listing. Looking at the top listing back links we determined that their strength was coming from localized web sites.  

from NickWilsdon 147 days ago #
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+1 That would be a great idea Eric - let us know the details

from MattMcGee 147 days ago #
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To answer your question, Eric - yes. :-)

from Winooski 147 days ago #
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Does this sound like something you'd like me to do here at LinkWeek? It beats the heck out of you having to scan all those headlines yourself, doesn't it?

I guess I'm not seeing how that's different from what any good blogger does, i.e., when they come across some article that they think is valuable to their readers, they write about it and post a link. I certainly value Eric's expertise, and I'm certainly going to check out anything he thinks is noteworthy, but what about about this service is different from what any blogger does...aside from the fact that it passed through Eric's own "editorial filters"?

from nelisx 147 days ago #
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brilliant!  ty

from linkmoses 147 days ago #
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I was thinking that in addition to the editorial filters, I'd include a summary of how to go about getting the link itself.  A step by step.  For those who are already savvy enough to be reading SEL, this may not be too helpful, but for those who don't have time to bounce from blog to blog and don't know when a link opportunity is presenting itself, it could be useful.  I was thinking it would be free, not fee based, or just donation driven.  I could run it off wordpress, tag each how-to with keywords, and then it would be self archiving, plus as they age and rot, I could prune them.  Later, if it actually has legs, I could password protect it or feebase it to keep spammers form ruining it.

eric

from LukeyJ 147 days ago #
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Such a great article! Effective link building sure requires the unique ability to spot opporunities that are difficult to find that others might miss. This article is one of those good ones that reminds us we sometimes (actually pretty much always) need to 'read between the lines' or 'think outside the square' or order to grab an oppurtunity when it presents.

from superking 146 days ago #
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very nice! +1

from ChrisJB 146 days ago #
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I'd be up for getting into that

from bfanning 146 days ago #
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I think that is an excellent idea and a lot of people would benifit from reading your advice and opinion, sign me up!

from linkmoses 145 days ago #
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Below is an example of what I'm envisioning. Obviously this one is only of value to people in this this specific niche, but that's good, because some will be of value to everyone, while others will be nichefied. The topical opportunities that do not apply to your particular situation can simply be ignored. The idea is to have a steady stream of these you can pursue or ignore based on the relevance to your site(s). I'm also thinkiing about keywording it so you only see the ones you want to see.

WardReport - Link Opportunity Alert

Spotted: High trust link opportunities

Subject Area Tags: Aviation, Aerospace
Site Name: SkyControl
Site URL: http://www.skycontrol.net

Short Explanation of Opportunities
1). Any aviation event with a web site can be listed here FOC (free of charge)
2). Any aviation web site issuing a press release can submit it here
3). Any aviation web site can submit to their topical directory
4). Paid links / banners
5). Editorial partnerships

Of special note:
Are you a professional in aeronautics or space? Are you originating a project in one of those fields? Are you a member of a company, an organisation or an association and wish to edit some news or releases in a widespread aeronautical media? Feel free to contact them to become a Skycontrol editorial partner at edition@skycontrol.net

from linkmoses 145 days ago #
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Please let me know what would make it better.  One crucial point I need to make is these
link opportunity alerts will only be available to members who request them. I can't have the venues I identify spamhammered with viagra submissions :)

from blogdawg 145 days ago #
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Eric,
Count me in.  Would be very interested.
Arnie

from word 117 days ago #
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Eric, I would like to receive the opportunity alerts. Let me know if I need to do anything further to sign up.
Thanks.
Word

from JohnSherrod 117 days ago #
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I would love to get your alerts, Eric.


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