News Source: http://www.searchenginejournal.com
Published: Feb 14, 2008 - 10:19 am
Story Found By: chriswinfield 1950 Days ago
Category: SEM
7 Comments
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News Source: http://www.searchenginejournal.com
Published: Feb 14, 2008 - 10:19 am
Story Found By: chriswinfield 1950 Days ago
Category: SEM
7 Comments
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Comments
What I think some people might find frustrating is that step-by-step instructions aren’t provided so from that perspective there’s some hiding of information.If people instead took in a new tactic and then thought about how to take that tactic to the next level, they’d find that there really is a lot of good stuff out there amongst the noise.
Very insightful Rhea. Love the leech reference!
If it’s laudable for veterans to share their knowledge, why are the people who pick up that knowledge from them leeches? I think of myself of a 2nd or 3rd generation SEO. I know who came before me, because they’re the people I learned from, and over time I’ve helped a number of people learn the ropes myself.
As I commented on the article, I think the answers depend very much on what market sectors are being looked at. For most market sectors which are not highly competitive, I think Andy Beal’s comment is golden. To do well you really need to be a chef. It’s amazing how many people reading the public SEO recipes create non-performing websites
Qwerty - I wasn’t implying that those that learn from SEOs are leeches as everyone has to start somewhere. The separation occurs when an individual does so without contributing anything of value themselves or they water down the fundamentals with their take on expert findings. I hope you didn’t take the article personally, it wasn’t meant to be a jab, rather a challenge.Justilien - HI!!! Long time no speak. Glad you liked the leeches.BWelford - Good point... I know lots of people that can read a recipe and still manage to ruin dinner!
Rhea - No, of course I didn’t take it personally, and I see your point. But (devil’s advocate cap on) what about the people who learn the right way to do things from the right people and go on to do good work that helps the image of the search marketing industry, but don’t choose to share their knowledge with others?
Transparency also includes peer review of work I’ve seen many former client site’s suffer from the lack of knowledge and foresight into tactics they claim to understand from previous employees that were trained by myself. MANY in this industry tout success stories without substantial proof of a positive ROI to claim there self importance, rather than being a shameless self promoter or latching on to the so-called GURUS/ Rock Stars of this industry, just shut your mouth and let the results speak for themselves.