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Avatar Went Hot: August 14, 2007 - 3:34 pm
Posted By: tamar 371 days ago
Topic Type: News Story (Jump to http://www.shimonsandler.com)
Category: SEO
Shimon Sandler provides a quick reference guide that should help you optimize your site.
5 Comments     

Comments

from JohnWeb 371 days ago #
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pretty basic stuff but since its Tamar I'll sphinn it.

from tamar 371 days ago #
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Aw, Sphinn it because it's interesting and useful information, albeit basic. :)

from lobstu 371 days ago #
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Don't knock this sort of thing. I for one welcome it! Not all Sphinn readers are seasoned SEO's with multiple sites already ranking or socialised or whatever. Alot of us are just getting into this game, and we certainly appreciate 'basics' alot.

Keep em coming. We need this sort of thing to put the bleeding edge stuff in perspective.

from geckotales 370 days ago #
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Basic SEO can do wonders for site that has ignored these points. I can usually look at a site for ten minutes and make suggestions that will increase their traffic.

from g1smd 368 days ago #
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*** ... underscores ... are good separators ***

I have to disagree on that one. The underscore disappears in underlined links.

Additionally, underscores are currently NOT treated as word separators by Google.

Dynamic URLs are NOT a problem so long as there are less than three parameters and you don't include session IDs or anything that could look like a session ID in them.

The article mentions nothing about breadcrumb navigation (sense of place). That is important.

URL canonicalisation (removal of Duplicate Content issues) is important. It is much more than just www and non-www issues.

Finally, there is no such thing as an "alt tag". It is an attribute.

Get those in there and you might have a good start...


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