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Avatar Posted By: todd 235 days ago
Topic Type: News Story (Jump to http://blog.hubspot.com)
Category: SEO
Over the past couple of years, I've been telling many small business marketing people (basically anyone that would listen) that SEO (Search Engine Optimization) has one big advantage over PPC (Pay-Per-Click). SEO is strategically better because if you are able to somehow find an edge or advantage, you're likely to hold on to this competitive advantage longer with SEO than you would with PPC.
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