
Published: Mar 04, 2008 - 11:46 am
Story Found By: SiteMost 3704 Days ago
Category: SEM

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.
Join us at an upcoming SMX event:
Learn more about search marketing with our free online webcasts and webinars from our sister site, Digital Marketing Depot. Upcoming online events include:
Comments
I wanted to reply on lees blog but the coment thread was hijacked right from the start. Too bad cause it really derailed the post. Another example of how the web isnt perfect... Id definitely clean up all those comments if it were mine, but I suppose thats a personal decision for the blogger to make. As for the original topic, as an experienced SEO consultant, when an agency brings me onto the team it is not client->company->self for me, but goal goal goal. Out of respect for everyone, my boss is the agency hiring me, and that boss retains all rights to communicate to the client and manage client expectations. My job is very simply be right and be the best I can be, at the goal, *for the agency*.I can see how the agency will have trouble hiring SEOs, though. It has to be tough standing between reality and expectations, reality for the consultant vs. agency business, stated goals vs. actual goals, etc. Of course if I learn an agency hiring me isnt doing right by the client in the long run, I wont participate again, as thats my prerogative. But if you take the work from the agency, your loyalty has to be with that agency no question.