Sphinn - Search Engine Strategies (SES) Needs Search Engine Strategy

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Search Engine Strategies (SES) Needs Search Engine Strategy | 97th Floor SEO Blog

Went Hot: August 20, 2007 - 9:34 pm
Posted By: MattSiltala 685 days ago
Topic Type: News Story (Jump to http://www.97thfloor.com)
Category: Search Marketing

Looks like Search Engine Strategies (SES) needs to practice what they preach.

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from g1smd 685 days ago #

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There is a lot of bulk text that is just cut and pasted from the last conference mini-site to the next conference mini-site.

By now there must be some "similar pages" issues starting to appear with some of the indexing of those pages.

It would make an interesting study to see what effect that might be having. For "SES London" it is the 2006 page that still ranks best.

from Halfdeck 685 days ago #

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Looks like its a case of "do as I say, not as I do."

from dannysullivan 684 days ago #

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I took a peek out of curiosity and was surprised to find that SES decided to use my SMX meta description tag. Here's what I wrote ages ago:

Search Marketing Expo (SMX) is the live, in person search marketing conference and expo backed by Search Engine Land and the Search Marketing Now webcast series. Keep up to date on news, information, dates, locations and more details on all SMX events.

And here's what I spotted today:

Search Engine Strategies (SES) is the live, in person search marketing conference and expo backed by Search Engine Watch and the ClickZ Network. Keep up to date on news, information, dates, locations and more details on all SES events.