Sphinn - Is User-Generated Content Out?

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Is User-Generated Content Out?

Posted By: cre8pc 214 days ago
Topic Type: News Story (Jump to http://www.newsweek.com)
Category: Other Social Media

Newsweek article claims "pendulum seems to be swinging back toward edited information vetted by professionals." It points out that some user generated content is incorrect and needs professional editing for accuracy.

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from cre8pc 214 days ago #

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From the article:

"Fueling all this podium worship is the potential for premium audiences—and advertising revenue. "The more trusted an environment, the more you can charge for it," says Mahalo founder Jason Calacanis, a former AOL executive who was previously involved with several Web start-ups. It's also easier to woo advertisers with the promise of controlled content than with hit-and-miss blog blather. "Nobody wants to advertise next to crap," says Andrew Keen, author of "The Cult of the Amateur," a jeremiad against the ills of the unregulated Web."

This article will have its detractors and raise some questions.

I was wondering what you all are seeing out there and do you agree there's a new wave of human edited content?

from CarrieHill 214 days ago #

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In the travel industry - user generated content is really an important aspect to lending credibility and creedence to claims made by hotels, resorts, etc. If a hotel website says it's "charming and clean" that doesnt necessarily mean it's "true" unfortunately. Being able to read reviews and gain an opinion from other people who have had the same experience you're about to have is key to making an informed vacation/lodging decision.

That being said, a lot of UGC is discounted because of bad spelling and grammer, no matter what the message may be.

As far as advertising goes - if the content is read, no matter what it says - and traffic gets to the page - an advertiser will want to put ads on it, in my opinion.

from MattKeegan 214 days ago #

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Well, sort of. In some cases user generated content is inaccurate -- therefore not trustworthy -- requiring editors to verify and source everything. We call that Wikipedia.

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