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Avatar Went Hot: March 23, 2008 - 8:13 am
Posted By: UtahSEOpro 106 days ago
Topic Type: News Story (Jump to http://www.stonetemple.com)
Category: SEM Industry
There are lots of different people out there calling themselves SEOs. Some of them are actually really good. But, for today, let’s take a look at 11 sure fire signs that your dealing with a bad one:
12 Comments     

Comments

from PocketSEO 105 days ago #
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#10 is my favorite.

I love the sites that say "$750 to rank #1 in 25 major search engines for 50 keywords"

from MikeDammann 104 days ago #
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"Search engine submission",  people still buy that?

from emanuelh 104 days ago #
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# 10 - it is true that there are many charlatans in this profession, but I can bring a site to # 1 in Google for every keyword. If you don't know how you have no right to call those who can Bad SEO Firms.  

from semscholar 104 days ago #
Votes: 1 | Vote:
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@emanuel, You're right,  we don't have the right to call those who can bring a site to #1 in Google for every keyword Bad SEO Firms, but we sure have the right to say firms that say they can are bad.

Directly from Google: No one can guarantee a #1 ranking on Google.
 
If you're talking about paid search, you can't even guarantee that, due to the ad quality score, besides Eric is talking about seo. Please don't tell people you can bring a site to #1 in Google for every keyword, it makes the rest of us look bad.


from SEOPublicity 103 days ago #
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Great Post,  there are so many seo companies out there today doing stuff that is totally outdated and just plain "don't work"...

On my blog "One Way Link Building", I'm doing some experiments with Web2.0 and showing people how to use the Search Engines as just a single component of your online marketing strategy...

from crazycat 103 days ago #
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The good elevgen ways to know an SEO firm.

from PocketSEO 103 days ago #
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My theory of SEO consulting:

If someone can get #1 for tough keywords, they shouldn't be taking any clients.

from iBrian 103 days ago #
Votes: 1 | Vote:
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Sorry - this is another of those lists which is inaccurate.

5 - same method with clients - in link development work, the same sets of working strategies need to be applied across the board.

11 - confidentiality is everything. Some people have this weird idea that it's fine to communicate everything you do, and that there are no potential repercussions from this.

The premise of the list is "our method must be right, so everyone who works differently must be wrong".

2c.

from iBrian 103 days ago #
Votes: 1 | Vote:
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Added: Also, microsites - if you build user experience around a single keyword, strong ranking and conversion potential.

from evilgreenmonkey 103 days ago #
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"If someone can get #1 for tough keywords, they shouldn't be taking any clients."

Although I do see what you're getting at, I can tell you from experience that clients can be more profitable than going it alone. Even if you're #1 for the biggest gambling and finance terms, there's always going to be someone with much better margins/commission rates than you - and that's where you can make more money.

from emanuelh 103 days ago #
Votes: 0 | Vote:
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@ semscholar: Let me repeat it - I can bring a website to # 1 in Google's organic results for every keyword.
 
Directly from Google: No one can guarantee a #1 ranking on Google.
Directly from Me: No one can say what I can't guarantee, Google included.

The fact that Google say that none can guarantee a # 1 ranking in Google does not make their statement true, unless they start showing randomly empty # 1 listings in some of their SERPs.
 
@ pocketSEO: You wrote "If someone can get #1 for tough keywords, they shouldn't be taking any clients." I don't know about you but for tough keywords I need the client's very large, and sometimes largest, SEO budget.

The reason for the common difficulty to understand how one can honestly guarantee a # 1 ranking is the common practice of providing SEO price quotes. You often guess in advance that your price quote won't be sufficient for the workhours and other resources required to achieve the # 1 ranking, but you compete with other SEO firms. And the client is too often so stupid that he believes he can expect you to excel and be # 1, against anyone else, and at the same time pick up the cheapest price quote that you have provided.   

from jedzlinks 102 days ago #
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For my own opinion a firm that promises like heaven and earth would only result to cost to thousands. Quality and Unique content pays alot.


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