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Avatar Posted By: MattC 166 days ago
Topic Type: News Story (Jump to http://trinixia.wordpress.com)
Category: Google AdWords
Google says they are not currently planning on running Audio Ads on satellite radio because they generate their own revenue with subscription fees. While that is accurate, it is not the entire picture. Satellite radio only has commercial-free music channels, the rest of the entertainment and sports channels run regular ads. If the XM / Sirius merger goes through, they will have a real potential to take over the radio market and Google is gonna want in on the action.
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