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Went Hot: March 25, 2008 - 12:19 pm
Posted By: MattMcGee 47 days ago
Topic Type: News Story (Jump to http://www.smallbusinesssem.com)
Category: Google Other
It would be more un-evil if you would make it easier to opt out of that new data sharing “feature” (your word) that you recently added to Google Analytics. I tend to be much more forgiving of you than some of my friends, so please let me share a few suggestions......
5 Comments
Comments
1. It is Google Analytics. Google openly provides it in exchange for your data.
2. Google can not support opt-in. It would negate their entire business model.
3. I am pleased that some folks take the time to read the fine print. Would that more did.
Why do you (existing GA users) feel comfortable sharing your data with Google for their internal use?
Having already given up half your data privacy, why not waive the rest?
1. I have no problem with them having my data. If I did, I wouldn't use it. (And I don't use it for some sites, frankly.)
2. They can quite easily support opt-in on this data sharing feature. It would not negate any business
model whatsoever. All that would be required is to make the almost-hidden text link an equal-sized button next to the "Accept" button. Shouldn't be hard to do, maybe 5 minutes of programming?
3. Agreed. :)
MattMcGee: 2. They can quite easily support opt-in on this data sharing feature. It would not negate any business model whatsoever. All that would be required is to make the almost-hidden text link an equal-sized button next to the "Accept" button. Shouldn't be hard to do, maybe 5 minutes of programming?
Opt-in requires default opt-out. Opt-in would be an explanation with an empty checkbox requiring an action (check-click) to accept. No action equals no acceptance. Proceed unchanged.
Adding an equal sized 'Not Accept' button is not opt-in. It is offering an almost equal choice - a top or left button is slightly statistically weighted. And obviously Google want more than a mild statistical uptake of their new 'benefit'.
Google has built its search business on requiring domains, pages to specifically opt-out of their bots and indexing. And by carefully not discussing the matter unless directly questioned. Why should they approach their data and ad businesses differently? They all overlap and profitably share so nicely.
Leave it to M2 to offer up the most polite smackdown ever. :)
I'm completely oppisite on this one. I think its a great idea to share your data (all of which they already know) with others for benchmarking.
The operative word being others. They are asking you to share your data at an anonomous level with others.
Everything Matt suggest Google should have done is contrary to Internet Marketing best practices.
Why would Google make the "Do not share" as large as the "Accept" button? Their conversion event is not when you click on the "Do not share."
I have a post on my blog asking people to share their data. This benchmarking tool has the potential to be a very powerful tool, however we must share well.
Interesting enough I just read an article at ITworld about even Apple and Google will be hated one day and there was a day when even Microsoft and Wal Mart was loved.