Google rolled out an update to its search result pages this week, which introduces a second search box beneath the top result, for large sites. This allows a site content search to be carried out all without leaving the Google interface. This article looks at some of the recent feedback from the community, as well as highlighting some of the possible pitfalls for marketeers.
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My humble opinion - I think its good for the user but means your site has to work extra hard at orientating new website visitors.... if you drop people into deep content you don’t have the benefit of page and message heirachy. If you are the website owner you are going to have to work even harder at cross-selling in the sales basket.