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Let's imagine you've just dreamed up some brilliant new web startup company that's going to change the world and fill this great unfulfilled need. Now, if only there were some way to figure out if other people were interested in solving the same problem. If only we had access to some sort of a repository of human queries that would tell us how popular and worthwhile our idea might be... Gee, that would be great...
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Comments

from BrettFromTibet 98 days ago #
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I live in Boulder, Colorado - startup central - and it feels like 90% of the people in the startup scene are completely oblivious to what SEO is, or why it could possibly be important to a startup.

Companies get millions of dollars in funding and are all trying to launch a big idea, and they don't even include basic keywords on their home page - or anywhere on the site!

When I tell people I do SEO, I get a blank stare... or in some cases, chuckling and mirth from developers or business guys who think I am an idiot before they've had a chance to even speak with me.



from BrettFromTibet 98 days ago #
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I actually hate going to startup events because it feels so different than the search & social media-centric world I live in.

You just spend the day on Twitter and tell your friends, and eventually you will get mentioned on Tech Crunch.. and eveything will magically click. Myabe it does for a few lucky companies, but for most of them, it does not.

from MarketingGuy 98 days ago #
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Flip side - I hate "startups" who go about the place selling their service on the back of "good Google rankings" when they have none.  Seen some guy churning out a 100k page affiliate feed site (no rankings to speak of) but going around small business forums try to rip off small businesses to list their products on the back of non existent traffic (that they were "assured" would happen).  Some arguing goes by and it transpires that this national venture had a £500 per month PPC budget supplying traffic to 100,000 pages lol.

There must be a sweet spot inbetween surely lol? :)

Scott

from crazycat 98 days ago #
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There are so many start up Ebooks, courses etc. It's always better to see or check what startup advice to follow.

from BrickMarketing 97 days ago #
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Saw this article and completely agreed.  The majority of people simply do not understand the concept or importance of SEO....it's only a matter of time.  Then it will be part of all startup advice.


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