Sphinn - SEM Job Criteria of the Not So Distant Future

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SEM Job Criteria of the Not So Distant Future

Went Hot: April 11, 2008 - 5:49 pm
Posted By: toddmintz 450 days ago
Topic Type: News Story (Jump to http://www.semportland.com)
Category: SEM

Yesterday, Dan Perry twittered that he was looking for criteria to evaluate SEO interns. As I answered him, I realized that social networking has really turned the criteria of evaluating employees / contractors on its head. Perhaps Seth Godin is right...in our industry anyway, resumes really aren't that necessary. So, I decided to blow out this idea into a full post.

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from boorishamerican 449 days ago #

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I like this article. My one comment though is that some people enjoy their privacy and are just lurkers. You dont have to participate in every community and go to every search conference to be a great search marketer. IMO this is the best sentance in the whole article:

"Most veteran SEO’s, myself included, can size up somebody’s search acumen quite accurately in a relatively short 5-10 minute targeted conversation."

from bbcarter 448 days ago #

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Good stuff, Todd. Shows me I'm on the right track and gave me a few tips too! Thanks!
Brian

from Jill 448 days ago #

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This is all well and good if you're looking for someone with experience. But for an intern? I'm not sure I agree.

from emanuelh 447 days ago #

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My two questions for testing a candidate's SEO logic:
1. You are implementing a new SEO technique. Someone else is still using an old technique, only 50% as effective as yours, to optimize for the same search query. Who will be # 1 in Google first?

2. Your page advances from # 11 to # 9, while the page formerly at # 9 is now # 10 and the page formerly at # 10 is now # 11. Despite that, your situation is now worse than before.
Provide two possible explanations for this statement.

from NatashaRobinson 446 days ago #

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Seems to me if you hired an intern based on those "criteria" you be hiring someone who was about to waste alot of your internship training/learning time on social media. Please say that this is just meant for interns and that you do not actually hire SEO staff based on those "qualifications".