Sphinn - SEO Trademarker Responds: Community Standards

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SEO Trademarker Responds: Community Standards

Went Hot: April 12, 2008 - 8:28 am
Posted By: DavidWallace 449 days ago
Topic Type: News Story (Jump to http://www.marketingpilgrim.com)
Category: SEM Industry

Jordan McCollum writes, "Remember earlier this week, someone was trying to trademark the acronym ‘SEO’? A helpful little comment on our post on that news just pointed me to the 'enterprising marketer’s' response, posted Wednesday. And if you didn’t like his original idea, you’ll probably like this one even less."

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from g1smd 448 days ago #

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*** We will restrict businesses from selling the process of SEO as an “SEO” service if they do not meet the process approved by the SEO trademark requirements. ***

Good luck in getting agreement as to what that process entails.

If it says that SEO must include link-building then I, for one, am sh*t out of luck (as far as they think) as I don't do that stuff.

On the other hand if it forgets to mention fiddling with server settings and .htaccess and so on, then again, that's a big problem as I spend copious hours dealing with those issues...