Sorry this site requires JavaScript to be enabled in your browser. See the following guide on How to enable JavaScript in Internet Explorer, Netscape, Firefox and Safari. Alternatively you may be blocking JavaScript with an advert-related or developer plugin. Please check your browser plugins.

"Some bloggers use social media to boost traffic and draw links, but they write off the opportunity to gain subscribers through social media as being unrealistic. While it’s true that social media users are typically less likely to subscribe than the average blog visitor, it’s certainly not impossible and in fact can make a big difference to your overall subscriber count."
Comments5 Comments  

Comments

Avatar
from JamesDuthie 1389 Days ago #
Votes: 1

Of course it’s possible. Conversion may be low, but that doesn’t make it redundant. I’m finding the more I use social media, the more traction I get. As visibility increases so too do results. And as pointed out in the post, ongoing activity leads to return visits from social media consumers (improving the likelihood of subscription).I can’t fathom anyone using social media without the goal of subscriber growth.

Avatar
from BrickMarketing 1389 Days ago #
Votes: 0

We agree with James... great article!

Avatar
from monkeyfree 1389 Days ago #
Votes: 0

Subscribers, of course!Parts of the web are so impersonal, and yet, people go online to connect in ways they haven’t been able to otherwise. We build trust with those that do subscribe. As James is saying, the value is in the long term.

Avatar
from onreact 1389 Days ago #
Votes: 0

Steven, I read this on your blog and then voted for it without clicking here. :-)

Avatar
from crazycat 1388 Days ago #
Votes: 0

It is possible to have many subscribers as long as you do all the things to network, communicate and promote through social media.

Upcoming Conferences

Search Marketing ExpoSearch Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.



Join us at an upcoming SMX event:

Upcoming Webcasts

Search Marketing Now Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include: