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Avatar Went Hot: April 29, 2008 - 7:00 pm
Posted By: scottclark 431 days ago
Topic Type: News Story (Jump to http://blog.searchenginewatch.com)
Category: Google AdWords
A Florida court made judgment that requires including negative keywords in search advertising to ensure broad match does not include their trademarked term.
4 Comments     

Comments

from Aussiewebmaster 431 days ago #
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Thanks for the sphinn... it is an interesting story and one we need to kep aware of....

from controltheweb 431 days ago #
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Have been waiting to hear something like this happening ...

from mike 430 days ago #
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What a ludicrous ruling! Google needs to chakllenge it ASAP. I maen, really, how can you possibly know EVERY trademarked term ever? And why should you?

Everybody, sing it with me:
I think its crazy,

from kevinheisler 430 days ago #
Votes: 0 | Vote:
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Ars Technica linked to Aussiewebmaster's post - check it out in Techmeme today


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