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Sphinn Home » Link Building
The Art of Opportunistic Linking
Avatar Went Hot: May 01, 2008 - 05:11 pm
Posted By: DoshDosh 685 Days ago
Source: http://searchengineland.com
Category: Link Building
Any links a person can pursue and obtain just because that person has certain defining personal characteristics should not be able to positively affect search rank. That in essence, such links are irrelevant to the site and products being sold and are just another potential method for gaming link-based algorithms.
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from TinPig 685 Days ago #
Votes: 0

Nice follow up to the previous post. The point you’re making is valid in theory, but in practice the scenario doesn’t play out that way. For example, if the disabled veteran happens to find a directory that will provide a link to his business, the anchor text probably won’t look something like "hardware stores in akron, ohio, owned by diabled veterans." More likely, the link will simply be categorized and provided with anchor text representing the name of the business. As such, the relevant information doesn’t get tranferred by the anchor text and the link simply becomes another generic back-link.

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from linkmoses 685 Days ago #
Votes: 2

IMO the anchor text would not matter in this example.  The collective inbound link familiesof both sites would trump a IBL parent site’s single page anchors.   Looking at it from the searcher’s perspective, the searcher doing that search will likely find that CDVEA site before finding an individual busness’s site, becasue the CDVEA site has a strong inbound link family, and probably always will have a stronger inbound link family than any one business site would.  Note that the page Google shows at pos #1 is this one http://www2.cadvbe.org/search?query=graphicSo our searcher finds the CDVEA site at Google first, and proceeds to it where he then finds the company he wants to do business with via the CDVEA directory.  Anchors or not, the searcher would find the CDVEA site, and thus find a graphic designer.All of this is gut feel, hunches, and stuff I’ve noticed over time.  I have no empirical data to support it.  I figure Google has 300 PhDs working on this stuff, and if I, with my degree in beerbong, can notice it, then Google can, has, or will. 

Avatar
from bartimus 682 Days ago #
Votes: 0

"degree in beerbong"I feel cheated. I am pretty sure I should have received that degree as well.

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