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Traditionally, StumbleUpon campaigns and traffic do not have great conversion rates for pages where you have to subscribe to download a paper or a report.

However, with one tweak, we were able to increase conversion rate 405%
6 Comments     

Comments

from neelakanthap 165 days ago #
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Great Stuff, thanks vangogh!

from iBrian 165 days ago #
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Sphunn, but with the caveat:

"Conversion rate increased from 7.5% to 37.87%"

Yes, but - % of what? 10 visitors? 10,000 visitors?

from vangogh 165 days ago #
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@neelakanthap. Don't thank me. I'm just the messenger. Thank Khalid for the idea. Though I was more than happy to submit the post.

@Brian
5/66 = 7.5%
25/69 = 37.87%

from khalid 165 days ago #
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@iBrian I am running a small test campaign with 250 visitors per day. I have seen consistant results each day for the last 6 days give or take 2% up or down

from nsmseo 165 days ago #
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That's a really good post - my only advice is if you had thought about your tags prior to submission you would have received a helluva lot more traffic and hopefully more conversions.

Its good to know though that there is hope for conversion with SU traffic.

from Drupal 164 days ago #
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Thanks for sharing your case study, this is really helpful to see advice illustrated.


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