Published: May 01, 2008 - 12:45 pm
Story Found By: Lyndon 1381 Days ago
Category: SEM
6 Comments
6 Comments
Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.
Join us at an upcoming SMX event:
Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:
Comments
Articles like this are great for getting people thinking about usability and improving conversion rates but dont really have much meat to them.For anyone with more than a passing interest in the field Id recommend picking up a copy of Call to Action by the Eisenbergs or spending a day digesting Uncle Jakobs wisdom at Useit.com.
Best quote: "Persuasion Requires Comfort and Trust".
ekstreme: oh if only everyone realized that. the world would be a happy place.
Lyndon, thanks for Sphinning this!! :)
Thanks for writing it, I am sure Sphinning it was as lot easier than writing it ;)
In addition to "Persuasion requires comfort and trust", my other favorite quote is, "Persuasion is not about manipulation". Thanks, Kim, for a great article!