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One liners on what to look for in an SEO provider
Avatar Posted By: hugoguzman 6 days ago
Topic Type: News Story (Jump to http://blog.zetainteractive.com) my network
Category: SEO
I was having a discussion with one of our senior account managers, Diana DiGuido, on good advice for someone looking to procure SEO services. For sake of brevity, I just shot off a couple of one-liners that she could reference, and here’s what I came up with.
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from iBrian 4 days ago #
Votes: 0 | Vote:
+ -

To be honest, this highlights dangers I've already blogged about - the shopping list is looking for a SEO company which can offer a range of very specialist services, and I really don't think that many SEO companies can offer competence in a wide range of specialities (unless subcontracting to specialists).

However, while a lot of SEO companies will offer "link building", too often this means either blatant buying or begging campaigns - in other words, sub-par link dev that will not work well in competitive markets, or even invite a penalty (cf, GoCompare & Kwik Fit insurance in the UK).

2c.


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