Sphinn - Top 10 Reasons for Monitoring Brands in Social Media

43
Sphinn It!

Top 10 Reasons for Monitoring Brands in Social Media

Went Hot: May 10, 2008 - 11:01 am
Posted By: DavidWallace 421 days ago
Topic Type: News Story (Jump to http://www.toprankblog.com)
Category: Social Media

David Alston writes, "Social media has simplified the art of the soapbox shout. Information is shared with the masses now using easy-to-use Web 2.0 tools and is recorded and cached for infinity. These two points make the non-stop monitoring of social media an important to-do for any brand owner."

3 Comments

Who Desphunn This (0)

Comments

from jconlon 421 days ago #

Votes: 0 | Vote:

+ -

A great summary of how to keep our virtual ears to the ground, and what to watch & listen for! Thanks!

from socivitus 419 days ago #

Votes: 0 | Vote:

+ -

Great post for people in online business looking to cash in on social media and keep tabs on where their information is being shared and if the comments are negative or positive.

from lebrun 419 days ago #

Votes: 0 | Vote:

+ -

Great article, Dave. I like how you broke down the various types of engagements opportunities for companies that apply to several functions within a company (i.e. online complaints = for customer service, point of need = sales opportunity, influencer engagement = PR, etc.)