Sphinn - Beating Google ? Can It Be Done Using This Technique

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Beating Google ? Can It Be Done Using This Technique

Went Hot: May 23, 2008 - 7:48 am
Posted By: jeffquipp 410 days ago
Topic Type: News Story (Jump to http://www.blogmaverick.com)
Category: SEM Industry

Mark Cuban (yes the Mark Cuban) debates the merits of a possible technique to dethrone Google as king of search. Would his technique work? Let me know your thoughts.

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from LtDraper 408 days ago #

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Interesting, but I think there would be anti-trust issues for anyone big enough to pull that off. No way Microsoft could get away with paying someone to not do business with someone else. I'm not a lawyer, but that smells like Tortuous Interference with a Contract.

from MarketingMinefield 407 days ago #

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An interesting idea but it would never work for a whole host of reasons, perhaps the main one being that the writer has seriously underestimated the value of a top Google ranking for many companies.

from incrediblehelp 407 days ago #

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Their is merit to this. I was just thinking the other day what would happen if many of the top websites would purposely create a create a "walled garden" effect to eliminate Googlebot from getting at their content.

from mvandemar 407 days ago #

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There is a glaring flaw in his logic:

After all, once consumers realized that Google no longer had valid search results for the top 25k searchs, that traffic would most likely go to MicroSoft and Yahoo.

He is saying that by removing the top 5 results for all those searches, the search results would no longer be valid? That makes the fallacious assumption right now that Google actually shows the best results in all 25k search phrases in the top 5 slots. In a large number of those searches they have just as much chance of improving the results through pruning as they do making them worse... but highly unlikely they would completely invalidate them either way.

from CureDream 406 days ago #

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This is the dumbest article I've ever seen on sphinn.

A #1 ranking for something in the top 25K queries can create a lot of value. Maybe you can buy people out for $1000 a week or $1000 a day, but $1000 for a one-time payment won't cut it.

For now, Yahoo/Microsoft traffic is a joke. It's easy to make a site that makes a few hundred a month in advertising alone, which is the worst way to monetize a site. Turn off Google traffic and you're making a few tens a month -- that's just stupid.

Marc doesn't know what he's talking about... Don't take him seriously just because he got lucky and made a billion.

from chris2930 406 days ago #

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A nice idea but who's going to leave Google for $1000 when we're making $1000's a day.

from jamesgilmoursimpson 404 days ago #

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Fasinating idea - great post. I'm thinking that what you would end up with is a business model much like a newspaper : They pay for the content that attracts the readers that they can then sell to advertisers. The search engines would end up in a position where they need to "pay" in some form - maybe not money - for sites to be in their index - in order for them to attract the user searches that they can then sell to advertisers.... Great post, thanks.