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Avatar Went Hot: May 22, 2008 - 1:42 pm
Posted By: miguelalvarez 409 days ago
Topic Type: News Story (Jump to http://www.marketingfactor.com)
Category: Social Media
The only way to succeed with Web 2.0 marketing is by focusing all your efforts to just one clear and precise goal. And this is where most social marketers “get it wrong”.

The goal of social marketing is not to generate sales directly from Squidoo, Facebook or YouTube; the goal is to generate something far more valuable for your business: social proof.
3 Comments     

Comments

from avalonus 409 days ago #
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Good post, well put. Thanks.

from gmee 408 days ago #
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Good article with some subtle tips to take away.

from bbcarter 406 days ago #
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Hmm, is EVERYBODY marketing for stompernet right now?  And isn't "social proof" the same as "branding"?


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