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Boykin argues that the Achilles heel of a free and natural link profile is the lack of focused anchor text pointing at specific sub-pages...and I have to agree.
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Comments

from MattMcGee 406 days ago #
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BREAKING NEWS! Jim Boykin wrote on his blog! (And, as always, it's a recommended read.) Jim - more please? Thx.

from beussery 406 days ago #
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he...he...he Guess he's feeling extra lucky!

from hugoguzman 403 days ago #
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couldn't agree more. Our agency has seen this scenario time and time again with big name brands. And as Jim suggested, focused link building and anchor text optimization pays huge dividends.

All free links aren't created equally.

from hugogill 395 days ago #
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Good stuff Jim. In fact, great stuff!!


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