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Avatar Posted By: incrediblehelp 134 days ago
Topic Type: News Story (Jump to http://www.roirevolution.com)
Category: Google Other
Ah, Average Time on Page and Average Time on Site - what strange metrics. They sound so simple, but as I hope to point out in this article, both must be treated with caution. Due to the way Time on Page/Site are measured, there is a certain amount of error that goes along with them. Fortunately, there's a way to measure this error.
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from jameskm03 133 days ago #
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Nice detailed description.  Your best to really only use Time for trend tracking.


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