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Case study about Empire Today and Best of the Web on how old school branding techniques like mascots, jingles and logos build brand loyalty among customers who then indirectly promote the brand via user generated content like YouTube and Flickr.
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from Henry 394 days ago #
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I don't see this working for smaller businesses the way it works for corporate companies.

from toddmintz 394 days ago #
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The dog video is hilarious.


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