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Some quick ideas on why you might want to optimize your site for phone number searches.
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from golander9 2235 Days ago #
Votes: 0

I find myself searching for Phone numbers when I am trying to recover some infromation about a business, specifically in Local Search when SMB’s URL’s aren’t always intuitive or I need to get dirving directions.  SEOing for Phone numbers would allow a local directory to get their advertisers infront of people looking for a specific business, maybe even educate a site user on alternatives to whom they are searching. the local seo guide strikes again with a salient tip. 

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from marczphillips 2235 Days ago #
Votes: 1

Hi Andrew,This has been on my mind too. I’ve seen it done  few times and have recommended it for clients as well.Check out http://www.yellowbook.com/5137711441/empress/ and you’ll see this is the phone number in the URL. I think like zip codes, phone numbers are really important. My suggesion is to have the URL formula like an address. So for the above URL I would suggest revising it to be:http://www.yellowbook.com/Empress-Food-Products/Cincinnati-Ohio/Telephone-5137711441Great post, more of this please my good man!Marc Phillips<font color="#800080">http://www.searchforecast.com</font>

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from bbcarter 2235 Days ago #
Votes: 0

phone number in url, very cool technique.  would a zero at the end screw that up?  Did read the full .0 post yet.

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from practical22 2235 Days ago #
Votes: -2

three cheers for usefulness

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from irutgers 2232 Days ago #
Votes: 0

What are the stats for people using phone numbers in a search?  I have never done it, but that doesn’t necessarily mean anything.

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