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Certainly, achieving visibility in Google's search rankings can be a mystery. To help solve the riddle, USA TODAY sat down with Google's Matt Cutts, an engineer and active blogger, who has five easy tips on how to "optimize" your site so Google (GOOG) and the rest of the world can find it.
6 Comments     

Comments

from MikeDammann 75 days ago #
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Nothing I haven't read before, but definitely a good article to educate the general public who knows little about SEO.
Thanks, Harith!

from andrewsho 75 days ago #
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I think it would have been helpful if USA Today had mentioned that just because you follow these steps, does not mean you are going to rank for your term. 

from Harith 74 days ago #
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andrewsho,

"I think it would have been helpful if USA Today had mentioned that just because you follow these steps, does not mean you are going to rank for your term. "

Agreed.

However, I guess Matt had no control on the way Jefferson Graham introduced the interview:

"You have a website and can't figure out why it's not showing up at the top of Google's search rankings. You go to Google.com for some guidance but get lost trying to find answers."


from Eavesy 74 days ago #
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Maybe my biz dir would send some traffic if it wasn't minus 40 spanked. Sorry about saying that everyone, reading the article re-opened the old wound and rubbed a bit of salt in.

from yourseomentor 74 days ago #
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Simple, sweet and to the point. I liked it!

from chrisking 74 days ago #
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Its always nice to see SEO getting attention in the mainstream media. This article certainly doesn't even come close to the phenomenal pieces WSJ has written on SEO in the last couple years, but USA Today has always been known for their dumbed-down fluff pieces.


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